What is Logo Design?
Logo design is a branding and marketing tool that can be used to signify a business. Put simply; your logo represents your business brand. It’s something simple that, as you build brand loyalty, your customers come to trust and recognise. We see logo design every day, most logo design is used in a business context, or to represent a business.
A logo design is used as a signifier. It communicates something; a message, a feeling, or a story. It resonates with something in your brain and tells a story.